Havaianas Celebrates 50 Years

The brand marks its birthday as June 14, 1962 — the day the intellectual property patent on its “Original” rubber flip-flop style was filed in São Paulo.

By Rachel Strugatz

footwear/news

Thwap, thwap, thwap.

Havaianas’ iconic flip-flop is about to hit the half-century mark.

The brand, which has been available in the U.S. for less than a decade, marks its...

Havaianas Celebrates 50 Years

The brand marks its birthday as June 14, 1962 — the day the intellectual property patent on its “Original” rubber flip-flop style was filed in São Paulo.

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