Marketing and Trends

Beauty

Marketing and Trends

water, Florence Bernardin, Information & Inspiration, Karen Grant, NPD,

Latest Asian Beauty Wave Washes Ashore

It's been around since Creation, but the beauty industry has finally discovered the latest and greatest ingredient: water.

klara, goderma, dermatology, app, mobile, simon lorenz, dermatologist

Patients Consult Dermatologists via New App

Klara, an app developed by German company Goderma that allows consumers to access a dermatologist via their mobile phone.

Revlon Launches 'Love is On' Campaign

Revlon chief executive officer Lorenzo Delpani said, “This is not a campaign. It’s the repositioning of the Revlon brand.”

saks fifth avenue, beauty services, beauty on 5, blink brow bar, thris mcevoy, nails inc

Saks Implements Beauty Services

Purchasing beauty online maybe the next frontier, but Saks Fifth Avenue is focused on bringing the consumer in store.

Revlon Planning Times Square Takeover

The beauty firm on Tuesday will celebrate the relaunch of the entire brand.

Luxe Pack Monaco Attendee Count Rises 15%

The edition, which ran from Oct. 27 to 29, included a new formulation component.

NPD’s Outlook on Holiday Beauty

During the holiday, it’s the little things that count, especially when it comes to beauty.

hil davis, gina kohler, beautykind, e-commerce, philanthropy

Prestige E-Commerce Site Beautykind Launches With a Charitable Component

Hil Davis and Gina Kohler are hoping to make beauty consumption a philanthropic act with their new Web site launching on Monday.

Beauty, vloggers, YouTube, Halloween, Google, Michelle Phan,

Halloween's Online Beauty Rush

Beauty brands wanting to scare up some business should look to what the vloggers are doing on YouTube.

Marks & Spencer to Sponsor CEW's U.K. Beauty Awards

Cosmetic Executive Women will mark the U.K. awards’ tenth anniversary in 2015.

tribe dynamics, fashion week, social media, instagram, facebook, twitter, youtube, pinterest, metrics, essie, nars, OPI

Social Studies: Fashion Week Favorites

Tribe Dynamics identified 35 of the top beauty brands associated with New York Fashion Week, and monitored them for a 21-day period.

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