WWD.com/beauty-industry-news/marketing-trends/nivea-rings-in-2013-with-a-new-look-6564540

marketing-trends

January 3, 2013

Nivea Rings in 2013 With a New Look

The 101-year-old skin-care brand is receiving a top-to-toe makeover from sustainability-focused designer Yves Béhar from agency Fuseproject.

By Susan Stone

marketing-trends/news

BERLIN — New year, new look — for Nivea.

Starting this month, the 101-year-old skin-care brand is receiving a top-to-toe makeover from sustainability-focused...

Nivea Rings in 2013 With a New Look

The 101-year-old skin-care brand is receiving a top-to-toe makeover from sustainability-focused designer Yves Béhar from agency Fuseproject.

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