Marketing and Trends
Procter & Gamble's Deb Henretta on Digital Innovation
With a bold call for revolution, P&G's group president of global beauty care kicked off the 2013 Beauty Summit.
— May 24, 2013
Revlon Expanding in Social Media
Ronald Perelman said the company will be 30 percent digital in 2013.
— May 2, 2013
Social Shopping Site OpenSky Opens Indie Brand Marketplace
The social shopping site will launch another element to allow smaller companies to open virtual shops on OpenSky.
— May 1, 2013
CEW'S Women and Men in Beauty Series Talks Estée Lauder Innovations
All three panelists echoed the importance of the consumer’s voice, both analytical and social.
— Apr 23, 2013
Ferragamo Parfums to Sponsor University of Milan Installation
“Inversion,” by American architect Steven Holl, is part of the Hybrid Architecture & Design Exhibit, which opened April 8 and will run through Sunday.
— Apr 16, 2013
Marketing Truck Promotes Mugler Fragrances in NYC
A Sephora Source Truck has visited and parked outside of select Manhattan-area Sephora stores distributing samples and generating brand awareness.
— Apr 16, 2013
