The Estée Lauder Cos. Inc. is stepping into a new world.
Barely a year after its acquisition of Smashbox Beauty, Lauder is restaging the brand with new products and packaging, a new...
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prestige
August 18, 2011
Estée Lauder Revamps Smashbox Beauty
Barely a year after its acquisition, the beauty firm is restaging the brand with new products and packaging, a new advertising campaign and an updated Web site.
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