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FASHION REDUX: José Lévy is setting up shop.
The former artistic director and men’s wear designer for Emanuel Ungaro has created a few women’s and men’s wear ready-to-wear pieces to be sold in his shop, which is slated to open in Paris by year-end. In addition to clothing, his 860-square-foot boutique at 56 Rue du Vertbois, will include design elements, fragrance and food.
But don’t call it a concept store. “It is closer to a gallery space,” said Lévy. “Everything there will be in limited edition and designed exclusively for the store.”
Lévy had his own label from 1989 to 2003 and joined Ungaro in 2004. Since 2007, he has been focusing mostly on design, with collaborations including porcelain for the Manufacture Nationale de Sèvres and furniture for Galerie Perrotin.
“I have never stopped drawing. I have a wider vision of creation now. I am not interested in doing what I already did,” he said, declining to reveal any of his new fashion pieces.
The José Lévy shop will be part of La Jeune Rue (or Young Street), the brainchild of real-estate mogul Cédric Naudon, who is transforming Rue du Vertbois, an overlooked street in the Marais, into a destination for food and design. After a delay, the first location’s opening is set for September.
Lévy is also to unveil a transversal collection of around 100 pieces including women’s, men’s and kids’ wear, plus accessories, lingerie, beauty and tableware in the French retail chain Monoprix. It will be premiered in a pop-up store in Paris’ Palais de Tokyo museum between Nov. 13 to 19 prior to rolling out in Monoprix stores on Nov. 28.