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December 21, 2012

Heelys, BBC Ink Licensing Partnership

BBC will be assume the license for Heelys when the brand’s merger agreement with Sequential closes.

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NEW YORK — BBC International is on a roll.

The Boca Raton, Fla.- based firm has added a new footwear brand to its stable. This week, it signed a worldwide licensing deal with Heelys...

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