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Sneaker Shops See Boost From Nike Festival

Athletic retailers in the Washington, D.C., area weigh in on the impact of the World Basketball Festival last weekend.

By Gerald Flores

retail/news

Athletic retailers got an alley-oop from Nike’s World Basketball Festival.

The four-day event, which Nike and subsidiaries Jordan Brand and Converse held in Washington, D.C., this...

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Latest Articles from Footwear News

Sneaker Shops See Boost From Nike Festival

Athletic retailers in the Washington, D.C., area weigh in on the impact of the World Basketball Festival last weekend.

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