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nicole miller, andrea marron, crowdstar, covet fashion, wwd digital summit,

Nicole Miller Finds Success With Digital Gaming Approach

Andrea Marron, the company’s vice president of digital, discusses the brand's success working with Covet Fashion, a mobile gaming app under the Crowdstar brand.

Fast Retailing Names John C. Jay as Global Creative President

Former Widen + Kennedy executive will oversee creative for all Fast Retailing brands.

Roberto Cavalli Taps Andrea Tremolada

The Florence-based brand has appointed a new communications director.

True Religion Amps Up 'Fearless Style' Message

Fourteen months after its acquisition by Towerbrook Capital Partners, the premium jeans company is launching a new marketing campaign.

Meredith Corp. Names Tim O'Connor

As managing director of corporate marketing solutions, O’Connor is tasked to expand the company's marketing footprint with leading advertisers.

Edward Menicheschi Named Condé Nast's Chief Marketing Officer

The changes keep coming at the publishing company.

puma, forever faster, jwt, youtube, usain bolt, lexi thompson, mario balotelli, marta vieira da silva, ferrari, adam petrick, bjorn gulden

Puma Launches Global Image Makeover

The German activewear brand has kicked off the largest and most expensive advertising campaign in its history.

Bjorn Gulden, Puma, Kering, earnings, revenue, sales, profits, q2, second, quarter, marketing, global marketing campaign, Olympics, Olympic games, Rio, Usain Bolt, Mario Balotelli, Lexi Thompson, FIFA World Cup, currencies, Forever Faster

Puma Banking on Marketing Push as Q2 Earnings Slide

The German activewear firm, which reported a 5.8 percent drop in sales in the period, is eager to launch the largest global marketing campaign in its history.

Kristine Westerby Joins Max Mara USA

Westerby has been named senior vice president of marketing and communications at the company.

denim, Hudson Jeans, Georgia May Jagger, Peter Kim, ads, branding, Violette Design,,

Hudson Jeans' New Image: Keeping It Real

The denim label is moving on from the branding formula that has worked in its favor for 12 years.

vanity fair, lifttour, dress for success, lingerie, women who do, forwomenwhodo.com, fruit of the loom

Vanity Fair Lingerie Launches 'Women Who Do' Campaign

The campaign marks one of the biggest brand refreshes in the company’s 100-year history.

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