NEW YORK — J.C. Penney Co. Inc.’s concerted effort to blur the lines between department and specialty store begins now.
The chain — which has simplified...
July 24, 2012
J.C. Penney Launches Shops-in-Shop
The retailer unveiled new in-store shops for Levi’s, Arizona Jeans and the new I Jeans by Buffalo, initiating the next leg of its reinvention.
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